Offering easy access to business listing customisation, the updated app provides a valuable resource that can help businesses across sectors to increase their market reach and overall marketing ROI.
More details can be found at https://www.chelmsford.guide
The announcement comes as interest in supporting local businesses continues to grow as part of the larger economic shifts caused by the pandemic. A Barclaycard survey found that more than 90% of consumers who shopped locally state that they will continue to do so, with March 2021 seeing a 63% increase in spending at local butchers, greengrocers, and other specialist food and drink stores.
This trend offers a valuable opportunity for local businesses to leverage local marketing platforms to reach out to prospects in their areas – and generate a steady stream of new customers.
The Chelmsford Guide allows local businesses to provide a detailed description of their brand profile, services and products available, and physical address. With full social media integration – including social links, map pin, and e-mail addresses – the listing is a one-stop-shop for prospects interested in finding businesses in their area.
The benefits of using the app extend to end-users as well. Chelmsford residents can support the local community, discover new local events and purchase tickets directly from the app, and listen to local radio stations.
Finally, the Chelmsford Guide makes a positive contribution towards a cleaner environment and a more inclusive community: the company will plant 10 trees for each annual business listing subscription, in partnership with Play It Green, and it will also donate part of the revenue to the homeless charity Shelter.
The latest update is part of the platform’s commitment to offering a valuable resource for businesses and consumers in Chelmsford. By supporting local businesses, the app helps Chelmsford residents find quality local services and contribute to a more sustainable local economy.
A spokesperson said: “The Chelmsford Guide Community App has been created to support the local community and help local businesses and organisations too. It aims to become the ‘go-to’ local resource for Chelmsford residents. We want to provide you with information and updates that are always at your fingertips and only ever a ‘tap’ away.”
The Chelmsford Guide
The Chelmsford Guide
28 Baddow Road
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Kolkata Local journalist was involved in the writing and production of this article.