The podcast is hosted by business coach and digital marketer Steven Lentz, who regularly interviews entrepreneurs from across the spectrum to understand how their businesses work and discover their strategies for thriving in the industry.
For more information about the podcast, please visit https://podcasts.apple.com/us/podcast/subject-to-change/id1612881407
Subject To Change serves the dual purpose of being both educational and promotional. While listeners learn more about different business niches and get access to entrepreneurial advice, they also receive detailed information about the products offered by the company led by the podcast guest.
For business owners, paid promotional appearances have a number of advantages. These include the ability to directly communicate with potential customers in an engaging manner and thereby boost both individual and organizational credibility. Each podcast lasts around 30 minutes, giving the entrepreneur much more time to discuss their business than any video advertisement could offer.
Since being launched in February 2022, Subject To Change has already released more than 60 episodes. Steven Lentz has spoken to high-profile guests ranging from serial entrepreneur Jay Tyler to marketing expert Mark Newsome. The guests have represented business fields ranging from conflict resolution to product valuation. A list of episodes can be accessed here: https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy84MzUxYTZjMC9wb2RjYXN0L3Jzcw
As the host, Steven Lentz brings to the table his expertise in sales and marketing for small businesses. He has vast experience in building training programs for aspiring and experienced entrepreneurs. Lentz’s team created an e-learning marketing system that is currently being used by more than 5,000 small businesses in over 50 countries.
Given that he deeply understands the hurdles faced by small businesses, Steven Lentz is adept at asking the right questions to boost the visibility of the company that is the focus of the episode. In addition, his conversational style makes for compelling listening as he also extends the discussion to self-help tips.
A listener who enjoyed the podcast said: “Steven makes the most out of every episode. He asks great questions that seem completely unscripted and draws more out of his guests than the typical podcast.”
Additional details about the podcast and options to subscribe can be found at https://open.spotify.com/show/2usEmkO1pAB7ezE4UegtX2
Subject to Change
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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Kolkata Local journalist was involved in the writing and production of this article.